Communications strategy for work that matters.
Seven years building brand, content, PR and digital acquisition programmes for organisations across social impact, education, technology and PR.
500+
Earned media placements in mainstream Indian press
1,00,000+
LinkedIn followers grown through employee advocacy
30+
CSR projects directed across donor-funded portfolios
A practice at the intersection of brand, content and measurable outcomes.
My work moves between strategy and delivery — setting narrative direction, building the systems that support it, and producing the campaigns, content and earned media that put it to work.
01
Communications strategy
Stakeholder mapping, messaging frameworks, integrated campaign planning, and implementation roadmaps.
02
Brand & narrative
Positioning, storytelling and cross-platform brand systems for organisations in growth or transition.
03
Digital acquisition
SEO, SEM, paid social and LinkedIn growth — measurable pipeline from the ground up.
04
PR & earned media
Media relations and thought leadership, from mainstream press placements to TEDx stages.
A look across recent engagements.
Watershed Org. Trust · Annual report
Anant National University · BDes campaign
BBC Media Action · Navrangi Re!
Freediving Asia · Eastern Review
South Asian Symphony Foundation · Peace Notes report